One (1) Grand Prize: A trip for two (2) to Orlando, Florida (the "Trip") from December 28-30, 2021, to attend the Cheez-It Bowl on December 29, 2021, including participation in the on-field ceremony inducting the Grand Prize winner into the Hall of Cheez. The Trip consists of roundtrip coach air transportation for two (2) on a carrier of Sponsor's choice from the major airport closest to winner's residence in the continental U.S. to Orlando, Florida; three (3) days / two (2) nights deluxe hotel accommodations (double occupancy; room rate and tax only); a $225 rental car allowance, and One Thousand Dollars ($1,000.00 USD) spending cash for Winner only. Grand Prize winner will also receive one (1) varsity-style Hall of Cheez jacket, a one (1)-year supply of Cheez-It crackers and one (1) Cheez-It swag pack, including one (1) hoodie, one (1) apron, one (1) beanie and one(1) fleece blanket. Approximate Retail Value ["ARV"] of the Grand Prize is Four Thousand Five Hundred Sixteen ++ Dollars and Forty Cents ($4,516.40 USD).

Five (5) Runner-Up Prizes: A one (1)-year supply of Cheez-It crackers and one (1) Cheez-It swag pack, including one (1) hoodie, one (1) apron, one (1) beanie and one(1) fleece blanket. The ARV of each First Prize is One Hundred Sixty-Six Dollars and Forty Cents ($166.40 USD).

The ARV of all prizes to be awarded in the aggregate is Five Thousand Three Hundred Forty-Eight Dollars and Forty Cents ($5,348.40 USD).

Open to all legal residents of the 48 contiguous United States and the District of Columbia who are 18 years of age or older as of the time of entry who have Internet access and an active, personal Twitter account throughout the Contest Period.

LIMIT OF ONE (1) ENTRY PER PERSON/TWITTER ACCOUNT.

There are two ways to enter this Contest: (1.) create a photo illustrating why your college football gameday spirit should earn you the title of MVCheez, and, optionally, write a caption of 400 characters or less that explains or complements your photo; or (2.) create a video of fifteen (15) seconds or less illustrating why you should be named the MVCheez and, optionally, include your caption of 400 characters or less that explains or complements your video. When you are ready with either your photo or your video plus any caption, log in to your Twitter account (if you do not currently have an account, you may create one for free at Twitter.com), navigate to either the @ESPN or @ESPNCFB Twitter page at twitter.com/espn or twitter.com/espncfb and follow the selected account on Twitter, then Tweet your entry including the hashtag #MVCheezContest through your personal Twitter account, ensuring that your submitted photo or video meets the Submission Guidelines.