(2) Grand Prizes (one per Category):
Baby Category Grand Prize: A $50,000 USD check awarded to the winner of the Baby Category (ages 0 to 36 months) made out to the Eligible Child’s parents or legal guardians who submitted the winning Entry; and $2,000 in Gerber Childrenswear to be awarded via discount codes to be delivered in four seasonal wardrobe drops over a 12-month period (seasonally) to be delivered to the Grand Prize winner on or about April 1, 2026, July 1, 2026, October 1, 2026 and January 1, 2027. Total ARV of Baby Category Grand Prize: $52,000.00.

Get’ems! Category Grand Prize: A $10,000 USD check awarded to the winner of the Get‘ems! Category (ages 37 to 60 months), made out to the Eligible Child’s parents or legal guardians who submitted the winning Entry; and $500 in Gerber Childrenswear to be awarded via a single discount code on or about April 1, 2026. Total ARV of Get’ems! Category Grand Prize: $10,500.00.

Total ARV of all prizes is $62,500.00.

Open to individuals who are, as of the date of entry, legal residents of one of the fifty United States, the District of Columbia, or Puerto Rico currently be residing in one of the fifty United States, the District of Columbia or Puerto Rico, at least eighteen years of age, or the age of majority in the entrant’s state of residence (which is nineteen years in Alabama and Nebraska, twenty-one in Mississippi and Puerto Rico, and eighteen in all other states) at the time of entry, and the parent(s) or legal guardian(s) of a child that is between one day and sixty months old as of the date of entry.

There is a limit of one Entry per Eligible Child.

To create your entry, you must create the entry by: taking a picture of your Eligible Child; and writing a brief story/essay about the moment captured in the photo and what about it captures the joy of parenthood and makes it special to be recognized.